The Young Professionals of Oak Ridge will have its fourth quarterly “cash mob” on Saturday at The Ferrell Shop in Jackson Square.
A cash mob is an event designed to provide an economic boost to a deserving local business. Everyone in the community is encouraged to participate, a YPOR press release said.
Saturday’s cash mob is scheduled from 10 a.m. to 2 p.m. Owner Barbara Ferrell is excited that her business, which is celebrating 30 years, was chosen.
“We plan to have hot spiced cider, and a sampling of some of the food items we sale,” Ferrell said.
The Ferrell Shop sells candles, greeting cards, toiletries and soap, tabletop items, as well as toys, kitchenware, calendars, and ornaments, an announcement said.
Past cash mobs have included The Epicurean, Downtown Hardware, Mickey’s Produce, and J&M Butcher shop. All of them have seen an increase in sales on the day of the cash mob as well as weeks and months after, the press release said.
One business owner said the cash mobs have helped reach new, younger customers.
The Ferrell Shop is located in the Historic Jackson Square. Earlier this year, Oak Ridge was awarded a $798,687 grant to be used in the revitalization efforts for the square. One goal of the grant is to stimulate economic diversification in the Jackson Square District, with an objective of increasing spending in Jackson Square by 25 percent during the next five years, the press release said.
“Our organization aims to encourage our members to eat, shop, play and live local,” it said.
For more information, call The Ferrell Shop at (865) 483-0961 or visit ypor.org.
The Ferrell Shop is located at 235 Jackson Square.