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ORCVB budget cut: No layoffs, focusing on more events, weekend stays

Posted at 1:40 pm July 10, 2013
By John Huotari 1 Comment

Secret City Festival Kickoff 2012

The Oak Ridge Convention and Visitors Bureau is one of three organizations that present the annual Secret City Festival. ORCVB President Katy Brown is pictured above, fifth from right, at the opening ceremonies for the 2012 festival along with other state and local officials.

Its budget has been cut 25 percent, but there will be no layoffs at the Oak Ridge Convention and Visitors Bureau.

Instead, the four-person staff will focus on attracting more weekend visitors to the Secret City and bringing in more events, possibly including those that generate fees. The organization could “own more events,” ORCVB President Katy Brown said, and rely on more grassroots efforts. That could include using more social media and travel writers.

“It’s going to be a shift,” Brown said Monday after the Oak Ridge City Council approved—in a voice vote with no opposition—a new one-year $300,000 contract for the ORCVB, the city’s main tourism organization. The funding is down from $410,000 last year. [Read more…]

Filed Under: Government, Oak Ridge, Top Stories Tagged With: budget, events, Katy Brown, layoffs, Mark Watson, Oak Ridge Chamber of Commerce, Oak Ridge City Council, Oak Ridge Convention and Visitors Bureau, Oak Ridge Economic Partnership, ORCVB, public relations, Secret City, Secret City Festival, tourism, travel, visitors

Secret City to glow with color at Neon Vibe 5K in September

Posted at 11:01 am June 13, 2013
By Oak Ridge Today Staff Leave a Comment

Neon Vibe 5K Oak Ridge

A Neon Vibe 5K will be held at A.K. Bissell Park in Oak Ridge on Sept. 21. (Photo courtesy Neon Vibe 5K)

The “Atomic City” will “light up the night” this fall when a brand new event, the Neon Vibe 5K, comes to town.

The 5K is scheduled for Saturday, Sept. 21, at A.K. Bissell Park. The Oak Ridge Convention and Visitors Bureau announced the race this week.

The Neon Vibe 5K is an after-dark, fluorescent glow light fun run that will have participants “glowing crazy with color and dancing all night long,” a press release said. Starting with the 5K, participants will run a traditional, non-competitive 3.1-mile course with four UV black light “glow zone” color stations and upbeat dance music set up throughout the route. [Read more…]

Filed Under: Recreation, Top Stories Tagged With: A.K. Bissell Park, Atomic City, glow zone, Katy Brown, neon powder, Neon Vibe 5K, Oak Ridge Convention and Visitors Bureau, ORCVB, Secret City

ORCVB releases heritage tour guide

Posted at 9:09 am December 13, 2012
By Oak Ridge Convention and Visitors Bureau Leave a Comment

Oak Ridge Heritage Tour Guide

Oak Ridge Heritage Tour Guide

The Oak Ridge Convention and Visitors Bureau has released a new 35-page, pocket-sized printed tour guide about the Secret City. The guide contains a detailed driving tour of heritage sites within the community, along with numerous facts and historic photographs of Oak Ridge from the WWII era. The guide also includes various other information about the city’s tourism attractions and hotels.

“Oak Ridge played such a pivotal role in world affairs. People visit our Welcome Center and want to know what to see and visit. The tour guide will give them a better understanding of the historic WWII sites within our city and an introduction to our attractions and hotels that they can take with them,” said Katy Brown, ORCVB president. “We are very excited to provide this guide for our visitors.”

[Read more…]

Filed Under: Community, Top Stories Tagged With: David Bradshaw, Katy Brown, Manhattan Project, Oak Ridge Convention and Visitors Bureau, Oak Ridge Heritage and Preservation Association, Oak Ridge Heritage Tour Guide, ORCVB, Secret City, SecretCityStore.com, tour guide

Oak Ridge tourism leader recognized as leading young professional

Posted at 8:00 pm November 5, 2012
By John Huotari 2 Comments

Oak Ridge Convention and Visitors Bureau President Katy Brown has been recognized by the Southeast Tourism Society as one of the leading young professionals in the tourism industry.

Brown was recently honored as a member of the inaugural “Forty for the Future” Class of 2012, a press release said. She is one of 40 honorees chosen under the age of 40 who represent tourism-related businesses and organizations across the country.

“All of them have demonstrated leadership in their careers and communities and are beacons for others,” said Bill Hardman, president and chief executive officer of the Southeast Tourism Society. “Our objectives with ‘Forty for the Future’ are to recognize leadership, demonstrate how varied tourism jobs are, and inspire even younger people to consider tourism as a career.”

The press release said Brown has been with the ORCVB since 2001. She started as sales manager, then worked as vice president of communications, and has served as president of the organization for the past six years. She also received the Postma Young Professionals Medal in 2011 from the East Tennessee Economic Council.

“It’s an honor to be recognized for something that is truly a passion for me,” Brown said. “I’ve been given a story to tell, that so many here lived, so I feel like I am truly blessed by my surroundings and our unique history. I’m so honored to work with an incredible group, from our staff to our volunteers to our entire tourism team, I am only a cog in the wheel of this unique story.”

Brown has been recognized by other regional and state travel organizations that rely upon her leadership and experience for their own organizations, the release said. She serves on the Anderson County Tourism Council, the Middle East Tennessee Tourism Council Executive Committee, and the Southeast Tourism Society Board of Directors.

Visit the ORCVB website at www.oakridgevisitor.com or call (865) 482-7821 for more information.

Filed Under: Government, Top Stories Tagged With: Bill Hardman, Forty for the Future, Katy Brown, Oak Ridge Convention and Visitors Bureau, ORCVB, Southeast Tourism Society, young professionals

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