The Tennessee Valley Authority said heavy snow and bitter cold temperatures are creating record-high demand for electricity across the Southeast.

“As a result, the Tennessee Valley Authority is asking customers to be aware of their power consumption, specifically between 6 a.m. and 10 a.m. (Central Time) on Wednesday,” a press release said.

“TVA is actively monitoring weather conditions, and our power system remains stable,” the press release said. “Conservation requests are often used in the power industry to help lower demand during a specific time and does not indicate TVA is experiencing emergency conditions. If you are experiencing an outage, please check with your local electric provider for more information.”

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